We believe that human potential is unlocked when insight meets action.

We help organizations through sociological market research and creative workshops.

So far, we have carried out hundreds of projects in over 28 countries, from Egypt to Brazil, from Qatar to China.

Change also happens at the individual level, which is why we offer tailored coaching services.

We support individuals and teams at all stages, from CEOs of FTSE 100 companies to those just starting out.

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Insights Unlock Actions Unlock

Insights Unlock Actions Unlock

International
Market
Research


We explore global trends, cultural nuances, and market behaviors to help you make informed, confident decisions.

Whether you're entering a new country, expanding or crafting your reach, we deliver insights that connect your vision to today realities of international markets.

What we provide:

  • In-depth market and competitor analysis

  • Clear insights into today culture and consumer behavior

  • Strategic recommendations for market entry and growth

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Talents & Organizations Coaching


We believe strong organizations start with empowered individuals.

Our coaching bridges personal growth and organizational performance, helping leaders, teams, and professionals gain the clarity, confidence, and skills to thrive. Together, we nurture the talent that drives lasting impact.

What we provide:

  • One-on-one coaching for talent development

  • Team alignment and performance enhancement

  • Leadership growth strategies

Creative
Workshops


Our workshops are more than just sessions, they are energizing experiences designed to spark fresh thinking and unlock potential.

Through interactive exercises, interactive storytelling, and collaborative challenges, we help teams reframe problems, generate innovative solutions, and leave with renewed purpose.

What we provide:

  • Custom-designed, goal-driven sessions

  • Proven techniques to boost creativity and motivation

  • A safe space for bold thinking and breakthrough ideas

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Alessandra Violet Vianello is a sociologist and strategist with over 30 years of international experience.

She has led cultural research, workshops, and coaching projects in more than 28 countries, from Japan to Benin. Her clients include LVMH, L’Oréal, Accor, and more.

With academic roots at Ca’ Foscari University in Venice and the Sorbonne in Paris, her approach blends sociological insight with creative action. Alessandra is a certified executive coach (ICF PCC) and has facilitated over 1,200 workshops worldwide.

She works fluently in English, French, and Italian, supporting individuals and organizations to unlock human potential and drive meaningful change.

She teaches Consumer Intelligence at various Masters around the world.